Posts by Alden Chang

Data-driven self-storage uses marketing and operational data to support smarter, more informed business decisions. The challenge is turning that information into action and knowing which metrics matter. On Thursday, August 20, 2026, from 2:00 to 3:00 p.m. Eastern, Dr. Warren Lieberman, President of Veritec Solutions, will join The Storage Group’s The MEGAbyte: Data-Driven Marketing and…

Are self-storage operators leaving money on the table? In today’s competitive market, strong occupancy doesn’t necessarily mean a facility is achieving its full revenue potential. Pricing decisions, discounts, customer retention, and other revenue opportunities can all affect financial performance. Perhaps the better question is “How much money are you leaving on the table, and what…

Too many self-storage operators rely on guesswork to manage and boost occupancy, pricing, and profit. In today’s market, that approach creates revenue leaks and inconsistent performance. Demand shifts faster. Competition is tighter. Operators need clear strategies backed by real data. Therefore, in this MEGAbyte webinar, hosted by The Storage Group, we present The Self-Storage Revenue…