Posts by Alden Chang

Who should do pricing in self-storage? Pricing is such an important endeavor.  Yet organizationally, self-storage companies often find assigning the pricing role, accountability, and decisions tricky. This responsibility is especially an issue for large self-storage companies.  These organizations can manage hundreds or even thousands of stores. A core element of this decision often boils down…

Disciplined and consistent use of a self-storage pricing methodology are keys to successful pricing and weathering economic uncertainty. Regardless of industry and business, you are likely following, or are considering, a comprehensive pricing methodology. We illustrate here a time-tested, Self-Storage Pricing Life-Cycle model that centers around attracting, closing, and retaining the self-storage customer. Phase 1:…

What impact does it have on your pricing strategy? For those unfamiliar, a yield curve is a line plotting notes’ and bonds’ interest rates over a range of maturity dates. These notes and bonds must have the same credit quality. The maturity dates range from three months all the way to 30 years. Of interest are…