CuBe Mapping

Veritec’s Patent Pending Customer Behavior (CuBe) Mapping software is a breakthrough approach for understanding, forecasting, and influencing customer behavior.

CuBe Mapping helps you identify customer preferences and behavior at the micro-market level and determine how you can best influence customer behavior to obtain the results you seek, including:

• Maximizing profits
• Increasing market share
• Offering the most effective product promotions

CuBe Mapping is most effective when customers make decisions for a wide variety of reasons or exhibit diverse behaviors.  CuBe Mapping highlights how multiple factors interact and monitors this over time; this is typically one of the most glaring weaknesses of the traditional consumer choice modeling techniques used by many firms.

By mapping, rather than modeling consumer behavior, CuBe Mapping enables companies to gain insights into customer behavior that go far beyond the insights gained from techniques commonly used.

Click here for a CuBe Mapping brochure, or contact us for more information.